About Fusionplay Media
We believe successful technology begins with understanding the business behind it.
Fusionplay Media is a software and technology company based in Dubai, building custom software, backend systems and games technology for founders, operators and studios around the world.
Who we are
A partner, not a supplier
Most technical problems are business problems first. Before we design a system we want to understand what it is for: who uses it, what it has to earn, and what will change once it exists. That understanding is what lets us make good decisions quickly, and it is why clients tend to keep working with us long after the first release.
We are deliberately small and senior. The people who scope a project are the people who build it, and they stay close to it as it grows.
- 8
- capabilities across product, backend, games and advisory
- 1
- senior team, the same people from scoping to launch
- 2
- working days to a reply, every time
The people who scope a project are the people who build it.
Approach
Principles we hold to on every engagement.
They are simple to state and hard to keep. We keep them because they are what makes the work last.
- Understand the business before the technology
- Make the rules explicit and test them
- Ship working software early and often
- Leave systems the next engineer can understand
How engagements run
01A conversation
About the idea and the business behind it.
02Discovery
A short phase that ends in an architecture and a plan you can hold us to.
03Build
Visible increments, with working software from the first weeks.
04Run
Launch, then measurement, optimisation and support for as long as you need it.
Where we are
Dubai headquarters, global work.
We are based in Dubai, licensed as FusionPlay Media L.L.C-FZ, and work with clients across Europe, Asia and the Americas. Engagements are structured so time zones are never the hard part.
- Address
- Meydan Grandstand, 6th FloorMeydan Road, Nad Al ShebaDubai, United Arab EmiratesOpen in Google Maps (opens in a new tab)
- Phone
- +971 58 202 7373
- Hours
- Sun–Thu 9:00–18:00 GST
- 25.1566° N, 55.3037° E· working globally
Start
Have an idea that needs structure?
Tell us about the project and the business behind it. We reply within two working days.